You know a phone is popular when people fight to get it more than 2 months before its expected release. Okay, maybe that’s a bit of an exaggeration, but this is true: the demand for the iPhone 14 in China will be much higher than that for the previous iPhone 13.
These predictions are the result of a study conducted by prominent tech analyst Ming-Chu Kuo. According to him, suppliers and retailers are paying significantly higher deposits to prepay for the first expected iPhone 14 units.
This information was originally put forward in a tweet by Kuo himself. He also clarified that the prepaid deposit is “significantly higher” for the iPhone 14 than for the iPhone 13, and in some regions of China the former is double the latter.
It should be noted that this analysis is based on preliminary information. There is still a long way to go until the release of the iPhone 14 lineup. For now, though, there’s good reason to believe Apple’s latest smartphone will do well in China.
Historically, China has been a very important market for Apple. It represents about one-fifth of Apple’s total sales and its importance is still growing – only this year, Apple achieved its largest share of the Chinese market ever.
Given that the iPhone 14 promises to bring the iPhone’s first major redesign since 2017 (when the iPhone X originally launched), interest in it isn’t surprising. Plus, the promise of a more budget-friendly Max version is sure to grab some attention, too.
The iPhone has always been a very popular phone and the demand for it is high almost everywhere. Nevertheless, a more interesting question to explore is how sales will be split between the 2 Pro and 2 Max models. However, we will have to wait a little longer for that.