Apple’s Federighi talks about WWDC’s biggest hit (the new custom lock screen)

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Perhaps the most exciting new iOS 16 feature discussed at WWDC last week was the new customizable iPhone lock screen. Unusually for Apple, the new lock screen has the opposite features of a walled garden, meaning iPhone users can set the lock screen the way they want it to appear.

Apple SVP Engineering Craig Federighi spoke to USA Health Reports last week and noted that the lock screen is the first thing iPhone users see when they pick up the device. The changes made to the screen, Federighi said, were always considered more than a one-act play. “We saw a real opportunity to step into that area that has really evolved slowly over time, but has never seen such a huge step forward, and to do something really big – but something very Apple and very personal . So this is an act of love this year.”
Apple VP of Design Alan Dye said something similar. “The lock screen is an important part of ‘the iPhone icon,'” says Dye. In other words, if you had to pick one element of the iPhone that loudly shouts “iPhone” over the device’s 15-year history, you could select the clock. While Apple considered doing away with the big clock in the middle, but decided against it. Instead, Apple has changed the fonts and for the first time in the history of the iconic device, users can choose their own font.

“Typography is such a passion of ours, the design teams,” and we have a number of other Apple design fonts, even some non-Latin scripts. So for the first time, we’re letting users pick their favorite.”

Personally, this writer thinks that there is usually something new to be found in the manufacturer’s new product video that really makes users want the new phone. With the iPhone 11 Pro Max, it was the battery life and the durability of the device. With the Pixel 6 Pro, it was the AI ​​and Machine Learning features like Magic Eraser and Live Translate that sold me on the device. And now the customizable iPhone lock screen and the ability to edit iMessages have me (and countless others, we know for sure) salivating and pondering a change.

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